Bamji went on to say that the hospital referenced in the book, Queen Mary Hospital in London, was “the first to try and put all patients in one place,” and it pioneered treatments including skin grafting, bone grafting, face reconstruction, and wound stitching.
At the time, enhancing functionality, such as better swallowing or easier breathing, was a top objective for both military and civilian patients.
The concept of employing surgery to improve one’s looks was still in its infancy. According to Bamji, before World War I, doctors in Europe and America experimented with rudimentary aesthetic operations, which were often greeted with success or failure, and “many of them ended up going wrong.”
For example, the emergence of Botox originally served as a treatment for strabismus, or crossed eyes, in the late 1960s and 1970s. The injections were later harnessed by the cosmetic industry for their skin-smoothing properties and were approved by the U.S. Food and Drug Administration for treating frown lines in 2002.
In the 1930s, some surgeons “performed nose jobs and breast operations,” according to Dr. Richard Ellenbogen’s 1999 article in the American Journal of Cosmetic Surgery. According to Ellenbogen, “most plastic surgeons wanted to be recognized as skilled physicians.”
This field saw major transformations in the postwar decades. According to Bajaj, improved technology, lower dangers, increasing disposable income, and an abundance of physicians after WWII all led to the expanding popularity of cosmetic surgery.
Many of today’s operations, including as breast augmentation, rhinoplasty, and facelifts, became increasingly widespread during the 1960s, particularly in the United States.
The requirements of trauma patients, cancer patients, and those with abnormalities continued to push innovation. However, technology might be utilized to accomplish
Botox has once again helped medicine in recent years, since it is now utilized to treat migraines and spasms. A research published last year revealed that the injections may aid with depression, with the scientists hypothesizing that the paralysis of facial muscles interrupts the feedback loop between unpleasant facial expressions and bad feelings.
Cosmetic surgery had a substantial increase in the 1990s, with the number of procedures in the United States growing tenfold, exceeding the number of reconstructive surgeries.
According to data from the American Society of Plastic Surgeons, the number of cosmetic procedures conducted in the United States in 2005 was nearly double that of reconstructive surgeries.
Ruth Holliday, Professor of Gender and Culture at the School of Sociology and Social Policy at the University of Leeds, stated that celebrity-endorsed cosmetic surgery has also benefited from the desire for it.
According to data from the American Society of Plastic Surgeons, there were 15.6 million cosmetic procedures performed in the United States last year.